Blog posts that contain my thoughts on SEO, such as best practices, techniques, and how-to guides.
Lee Smith · ·
If you're a website owner and are looking for ways to get more clicks from search engines to your site, the humble META Description can help you get there. A META Description is the snippet of text underneath a link in a search engine. While the link is what people click on, it's the META Description …
[Read more...] about How to Write META Descriptions to Get More SEO Traffic
Lee Smith · ·
When I'm helping others optimize their websites one of the first things I look at are Page Titles. Optimizing your Page Titles is a simple and effective way to improve your website's performance in search engines. Let's take a look at what Page Titles are, and why they're useful for your website visitors and …
Lee Smith · ·
Update: Google recently made an update to it's Quality Rater Guidelines which reflects an update to E-A-T, now E-E-A-T (December 2022). This post reflects that change. Unless you’ve been involved in Search Engine Optimization you’re unlikely to have heard much about E-A-T and it’s importance to your …
[Read more...] about What is E-E-A-T and Why is it Important for SEO?
Lee Smith · ·
Improving Page Titles on your website is one of the easiest and most effective things you can do to improve your on-site SEO. When looking at the websites of small businesses there are many that ignore the benefits an optimized Page Title can bring. But before we look at how to improve your Page Title, let’s …
[Read more...] about Optimizing Page Titles and META Descriptions for Your Website
Lee Smith · ·
A post on the Moz blog a few weeks ago, Link Building Survey 2013 - The Results, divulged some interesting information on the topic of link building. I say 'interesting' because the survey results reveal some startling insights regarding our industry, or the subset of link builders within it (that took the …
[Read more...] about Get Creative with Your Content Strategy through Backlink Analysis